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POMELLATO
Customer trip to the Italian jewelry manufacturer

Colorful gemstones and diamonds from distant lands that find their perfection in pieces of jewelry, collections that tell us about eras and a shade of gold that shines in a unique tone thanks to a secret alloy.

The Italian jewelry manufacturer Pomellato manages to capture the spirit of the times like almost no other jewelry brand, transforming colored stones into wonderful treasures and always adding a touch of nostalgia. To get closer to the mystery and fascination of the jewelry label, we invited our customers on an exclusive trip to Casa Pomellato.

Milan welcomes us in bright sunshine. We check into the Hyatt Park Hotel, which is located in the heart of Milan not far from the Galleria Vittorio Emanuele. The streets are bustling, tourists pass through the shopping arcade in droves. We are welcomed with tasty snacks and drinks in the lobby of the five-star hotel, check into our spacious hotel rooms designed in subtle colors and set off for lunch at "La Brisa".

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From the outside, the restaurant looks like a small, cozy place. As we enter, we are surrounded by black wooden tables covered with white tablecloths. Under these green Baume and blue skies, we enjoy the finest burratina, pasta with mushrooms and to top it all off: Italian tiramisu.

After refreshments, we set off towards Milan Cathedral, the city's landmark, whose marble façade shines even brighter on this bright sunny day against the backdrop of the blue sky.

In the evening, we stop off at the Cavoli a Merenda restaurant. The magical property reminds us of a private home where an Italian family meets for dinner. Through a door with historic decorations and stucco, we are suddenly standing in the open kitchen, smelling the aroma of a delicious pasta sauce and spreading out around the kitchen block. The live cooking is in full swing: the chef shows us how to create cheese muffins and the steps involved. At the end, it's time to taste!

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The next day, the journey takes us to a mysterious place, the place where the masterful pieces of jewelry from the Italian brand Pomellato are created. Only a select few are allowed to peek behind the scenes. Inconspicuous from the outside, a property opens up behind the closed door, adorned with bamboo plants, a water feature and a red façade.

In the reception area of the headquarters, there is a picture gallery with black and white views in which Pomellato Jewelry is stylishly staged. We are divided into two groups. We take the elevator down directly to the production area.

First, the designs for the pieces of jewelry are created, then their shape is cast and filigree hand-filed. The goldsmith uses a magnifying glass to check the edges and the quality of the jewels. In the stone department, we are told that the procurement of colored stones in particular is becoming increasingly difficult, especially when it comes to the same color intensity and purity. Gemstones are also subject to enormous price fluctuations.

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Pomellato attaches great importance to using only the finest, purest colored stones for the Nudos, for example. The cut of the stones determines their appearance and radiance. In Germany, in Idar-Oberstein, and in Italy, there are special specialists who take on this task and give the pieces of jewelry the right cut. In addition to colored stones, Pomellato also uses the most brilliant diamonds. They are carefully checked - size, purity and quality - and set in the pieces of jewelry. A goldsmith can set up to ten diamonds per hour in a piece of jewelry.

After the jewelry impressions, we have lunch in the Casa Pomellato Lounge. Over rice with zucchini and roast beef with steamed vegetables, our customers talk about their impressions of production and discuss their Jewelry favorites.

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After dinner, the Chris King show "Fabulous Six" awaits us in the Pomellato showroom. In a humorous, expressive way, the artist manages to present customers with fascinating pieces of jewelry from the Pomellato world. He waves his hands wildly through the air, lifts a piece of jewelry into the air, puts a necklace around the neck of one customer and slips a ring directly onto the finger of another woman in the front row.

The presentation invigorates and sparks a shopping fever. In the showroom, customers put the nudos with diamonds on their fingers, feel the tango necklaces, combine collections and rave about the blue topazes, which enchant the wearers with their clear, blue note.

"For me, the jewelry now has a completely different meaning after seeing how these treasures are created. It's a completely different feeling," says one customer as she twists the Nudo ring on her finger. When pieces of jewelry are associated with emotions, customers know their history, not only feel the love that goes into them, but also wear them, feel the magic of the craftsmanship, then the connection to the treasures lasts a lifetime.

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Our fully comprehensive and personal lifestyle consulting satisfies longings and creates a lifestyle in a class of its own. It thrives on absolute proximity and personal connection. We are therefore particularly happy to fulfill our customers' dreams on site and, true to our service promise, address their concerns in one of our modern branches. You will find us in Esslingen and Cologne.

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